Alta is excited to attend the 2026 SOCAP Retail Summit, where retail and CX leaders gather for two high-impact days of candid conversation, practical insights, and forward-looking strategy. As retail customer experience continues to evolve, this summit brings together brand practitioners, analytics leaders, and CX innovators to explore what’s working, what’s not, and what’s next.

From growth-focused segmentation and analytics ROI to AI-driven decision-making and voice automation, sessions will spotlight how leading retail brands are turning data, experimentation, and technology into measurable business value. With executive perspectives, real-world case studies, and open dialogue among industry peers, the SOCAP Retail Summit offers meaningful insight into how retail organizations can drive smarter decisions and elevate customer experience across the enterprise.